"In north London it costs around £120 to send a tonne of waste to landfill but just £40 to recycle it.
"With each home producing nearly a tonne of waste a year, recycling saves money. This means more is available for a range of public services in this time of stretched public finances.
"As a resident of north London, you're already helping us to recycle around 30% of our waste. This is great but a few more tin cans, a couple more glass kars and some extra plastic bottles... It all adds up. With around 70% of rubbish recyclable, there's a lot more we can do to save the environment and save money. [Although that would screw us on procurement penalties*, so don't try too hard.]
"Find out everything you need to know about how to recycle more at: wiseuptowaste.org.uk"
* [being confirmed.]