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| Link to BBC web site |
"Everything the students throw into their bin is caught on camera and automatically uploaded to Facebook as part of an environmental challenge.
"If there is anything in there that could be recycled, they will lose points and slide down the league table of participants. Worse still, they could be shamed by their friends. Student Alice Morley explained:
"Sometimes we get caught out. If you're really tired, you think, oh well, it doesn't matter.""One of the university's psychologists, Dr Rob Comber said,
"When we turn 18, we haven't got those people around us who guide us into making the right decisions on issues like sustainability. BinCam helps to change the behaviour of a group, which might otherwise be unaware of the consequences of their actions."
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